Our ebooks
The ClearPath Ads library.
Choose a practical digital guide and start learning at your own pace.
CLEARPATH ADSNo. 04
Audiences
Audiences Without the Guesswork
Audiences Without the Guesswork
Broad, interest, custom and lookalike audiences for first campaigns $53.74 View ebookCLEARPATH ADSNo. 05
Budgets
Budgets & Testing for Beginners
Budgets & Testing for Beginners
Daily and lifetime budgets, the learning phase and simple A/B tests $53.74 View ebookCLEARPATH ADSNo. 02
Creative
Clear Ad Copy & Creative
Clear Ad Copy & Creative
Headlines, body copy and visuals that say one thing well $53.74 View ebookCLEARPATH ADSNo. 01
Setup
Facebook Ads, Start Here
Facebook Ads, Start Here
A plain-language walkthrough from first login to first campaign $53.74 View ebookCLEARPATH ADSNo. 06
Tracking
Pixel & Events, Explained
Pixel & Events, Explained
What the Meta Pixel and Conversions API measure, and how to check them $53.74 View ebookCLEARPATH ADSNo. 03
Reporting
Reading Your Ads Manager Numbers